Scotia iTRADE is now offering sustainable investing tools for direct investors – a first in Canada, according to the online brokerage owned by Scotiabank. The new investing tools provide detailed environmental, social and governance (ESG) data, which looks at individual companies' corporate practices.

In an announcement March 20, Scotia iTRADE said that until now this kind of information has been largely limited to institutional investors and portfolio managers. With this platform, Canadian direct investors can do their own sustainability research. This will help them make investment decisions that are more aligned with their personal values, says the brokerage.

Research provided by Sustainalytics

The ESG research and ratings underpinning Scotia iTRADE's sustainable investing tools are provided by Sustainalytics, a provider of ESG research and ratings to asset owners and investment managers.

"Increasingly, retail investors are seeking more information on how corporations are managing ESG issues," said Sustainalytics' CEO Michael Jantzi. "With the Scotia iTRADE's sustainable investing tools, investors now have greater transparency into how companies are addressing these critical issues.