Financial Horizons Group is opening up its digital succession platform, FindBob, to all of its advisors, the company has announced.
The managing general agency said the platform provides a host of services to advisors, including personalized succession planning tools to an AI-driven advisor matching and teaming marketplace.
“Our partnership with Financial Horizons Group is exciting for us because it means we’re even closer to putting the insurance and financial services industry back on solid footing as it relates to continuity and succession,” said Roland Chan, chief executive officer of FindBob.
Technology deep dives
The platform is meant to give Financial Horizons advisors the ability to dive deep into their advisors’ goals, activities and current and future status using machine learning and predictive technology, said Chan. “This will enable them to validate their strategies around their agent intelligence to ensure they’ve uncovered the gaps and risks and have actionable solutions to address them.
“Our research found that the vast majority of agents and advisors get their succession on track when they have the opportunity to access our Advisor Intelligence platform,” said Chan.
Succession planning is a critical activity for the aging advisor community, with research suggesting the bulk of advisors don’t have business continuity or succession plans.
Chan said the industry has a lot of ground to make up and needs specific technology platforms to tackle the crisis by changing succession behaviour.